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Jehad Jem
Making Money for Local Service Based Business Owners by generating leads through Google Ads | Web Analyst | GA4 & GTM Conversion Tracking Specialist
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December 1, 2023
15 things that destroy Google Ads data (incorrect conversion tracking setups): 1. Duplicate conversions 2. Relying on GA4 data only 3. Not tracking profit (ecom) 4. Inflating data with NCA goals 5. Not debugging every 3 months 6. Not splitting up brand/non-brand 7. Using irrelevant micro conversions 8. Slow tag load times (tag Server-Side) 9. Not using third-party attribution tools 10. Too long or short atrribution windows 11. Not understanding advanced tracking 12. Not enriching data with extra insights 13. Not tracking anything at all (it happens) 14. Not using offline conversions (lead gen) 15. Overreporting view-through conversions Crystal-clear data and a solid conversion tracking setup should be your top priority. Whoever has the most high-quality data, wins. What would you add to the list? #googleads #googleadsexpert
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December 1, 2023