Do you agree with me?
Ad Rank is not just about bidding: Ad Rank is a crucial factor in determining the position and visibility of your ad on Google. While bidding is an important aspect of Ad Rank calculation, Google also considers the relevancy and quality of your ad, landing page experience, expected click-through rate, and ad extensions. Even with a lower bid than your competitors, you can still achieve a higher Ad Rank by optimizing these other factors.
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