"Is Your Google Ads Strategy Falling Short? Let's Analyze Clint's Case." Hi guys, I am using Google Ads for my accounting business and the numbers seem promising. This month, it generated a decent amount of clicks (990) and impressive impressions (30.7k), leading to a respectable click-through rate of 3.23%. However, despite these positive metrics, I haven't received a single sales call yet. 🤔 So, what could possibly be holding me back? Your insights are much appreciated! 🙏 1️⃣ You're targeting the wrong people. Those 990 clicks may not have come from individuals who are actually interested in hiring an accountant. To attract potential clients, it's crucial to ensure that your ads are reaching the right audience. 2️⃣ Your landing page might not be effectively converting clicks into leads. A well-designed landing page is essential for capturing the interest of potential clients and motivating them to take action. 3️⃣ There could be a glitch in the lead generation process. Check if there are any issues between the moment a lead tries to contact you and when you receive their message. It could be as simple as incorrect contact information or technical problems with your contact form. 💡 Let's put our heads together and help Clint figure out how to boost his sales! Share your thoughts and suggestions in the comments below. 📝 #GoogleAds #AccountingBusiness #SalesStruggles #MarketingTips 🔽👇🔽👇🔽👇🔽👇🔽👇🔽👇🔽👇🔽👇🔽👇🔽👇🔽 PS: If you found this topic interesting, keep an eye out for my upcoming post where we'll dive deeper into effective lead generation strategies for small businesses. Stay tuned! 👀💼